Values and preferences
Perception of the risk of diphtheria, tetanus, pertussis, hepatitis B, Hib and poliomyelitis among target populations varies depending on local disease prevalence, cultural beliefs and awareness levels.Go to footnote 1, Go to footnote 2, Go to footnote 3, Go to footnote 4, Go to footnote 5
In rural Kaduna State, Nigeria, awareness and knowledge of diphtheria were low despite an ongoing outbreak, although 61.5% of respondents who knew of the disease considered it life-threatening.Go to footnote 2
In the UK, parents showed limited and sometimes inaccurate understanding of tetanus and diphtheria, including uncertainty about transmission and the continuing need for vaccination.Go to footnote 3
Among pregnant women in Georgia, 81% perceived pertussis during pregnancy as serious and 92% considered it serious for infants.Go to footnote 4
For hepatitis B, approximately half of pregnant women in northern and central Uganda perceived their lifetime risk of acquiring the infection as low.Go to footnote 5
For Hib, a UK qualitative study identified substantial gaps in parents’ understanding of the disease and its severity.Go to footnote 3
In regions where polio remains endemic, such as Afghanistan and Pakistan,Go to footnote 6 the public is often more aware of the disease's dangers due to its ongoing presence. However, challenges like misinformation, cultural resistance, and distrust in vaccination programs can undermine risk perception, even in high-risk areas. Conversely, in polio-free regions, the perceived risk of polio is generally low, as the disease is no longer part of the collective memory. This complacency can lead to gaps in vaccination coverage, as seen in recent outbreaks of vaccine-derived poliovirus (cVDPV) in previously polio-free countries such as the United Kingdom and Israel.Go to footnote 1, Go to footnote 6, Go to footnote 7
- Go back to footnote reference 1
Centers for Disease Control and Prevention (CDC) (2024). Polio Vaccine Questions and Answers. (https://www.cdc.gov/vaccines/vpd/polio/public/index.html, accessed 30 June 2026).
- Go back to footnote reference 2
Babandi, Z.S., Suleiman, A.G., Darma, M.A., Indabo, U.H., Shehu, S., Hamza, A.S., Henry, J., Umar, U.M., Ojediran, S.L., Amadu, L., Ibrahim, M.S. & Ejembi, C.L. (2024). Knowledge and Perception of Diphtheria among Residents of a Rural Community in Kaduna State, Northwest Nigeria. Journal of Community Medicine and Primary Health Care, 36, pp.111–123. doi:10.4314/jcmphc.v36i2.9.
- Go back to footnote reference 3
Hilton, S., Hunt, K. & Petticrew, M. (2007). Gaps in parental understandings and experiences of vaccine-preventable diseases: a qualitative study. Child Care Health Dev., 33(2), pp.170–179. doi:10.1111/j.1365-2214.2006.00647.x.
- Go back to footnote reference 4
Chamberlain, A.T., Seib, K., Ault, K.A., Orenstein, W.A., Frew, P.M., Malik, F., Cortés, M., Cota, P., Whitney, E.A.S., Flowers, L.C., Berkelman, R.L. & Omer, S.B. (2015). Factors Associated with Intention to Receive Influenza and Tetanus, Diphtheria, and Acellular Pertussis (Tdap) Vaccines during Pregnancy: A Focus on Vaccine Hesitancy and Perceptions of Disease Severity and Vaccine Safety. PLoS Currents. doi:10.1371/currents.outbreaks.d37b61bceebae5a7a06d40a301cfa819.
- Go back to footnote reference 5
Nankya-Mutyoba, J., Aizire, J., Makumbi, F., Ocama, P. & Kirk, G.D. (2019). Hepatitis B virus perceptions and health seeking behaviors among pregnant women in Uganda: implications for prevention and policy. BMC Health Services Research, 19, 760. doi:10.1186/s12913-019-4516-0.
- Go back to footnote reference 6
Global Polio Eradication Initiative (GPEI) (no date). Polio Today: Endemic Countries. (https://polioeradication.org/about-polio/polio-infected-countries/, accessed 28 August 2026).
- Go back to footnote reference 7
Circulating vaccine-derived poliovirus count. In: Global Polio Eradication Initiative . Geneva: Global Polio Eradication Initiative; no date (https://polioeradication.org/circulating-vaccine-derived-poliovirus-count/ , accessed 24 August 2026).